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15 points Customer Engagement Health Report
(for the Last Year)

[Required Data: Customer master table [Max 100000], Transaction history of the related consumers for last 2 years]

• % of Loyal and Non Consumers
• % of Conversion from Non-Loyal to Loyal Consumer [among the repeat consumers]
• % of Newly Acquired Consumers
• % of Repeat Consumers compared to one-time shopper
• % of Retention of Newly Acquired consumers
• % increase in number of transaction for the Loyal Consumers
• % increase in Share-of- wallet for Loyal Consumers
• % increase in number of transaction for the Non-Loyal Consumers
• % increase in Share-of- wallet for Non-Loyal Consumers
• % of repeat consumers among gifters
• % of Total purchases by Loyal consumers compared with Total Sales
• % of Total purchases by Non-Loyal consumers compared with Total Sales
• % of price sensitive Consumers
• % of Lost Consumers
• % Increase in ADS [Average Daily Sales] Compared to Last to Last Year